Posters have the power to influence and inform - so how does a designer hone their creations to have the impact they need?Witha special focus on conceptualization, internationally-acclaimed andaward-winning designers Natalia Delgado and Scott Laserow takes you though planning, analyzing and creating posters that stop viewers intheir tracks.Classic and contemporary examples from around the world show you what can be achieved at the cutting-edge of the medium - from protest and propaganda posters, through pop culture and Swiss style, to animated and interactive designs.Whether you need to promote the next president, advertise a brand or create awareness of a health crisis, Making Postersgives you the critical and practical skills to excel in one of the mostwidely seen forms of graphic design and make sure your work stands outfrom the crowd.
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